Advertisements

Tapboard lets you display advertisements alongside your menu content. Use ads to promote specials, events, new items, or third-party promotions on your TV displays.

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Ad Types

Tapboard supports three types of advertisements:

Type	Description	Use Case
Image	A static image displayed for a set duration	Promotional graphics, event flyers, sponsor logos
Video	A video clip that plays on screen	Product showcases, animated promotions
Text Card	A styled text-based ad generated by Tapboard	Quick announcements, daily specials, happy hour notices

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Creating an Ad

1. Navigate to Ads in the sidebar.
2. Click Add Ad.
3. Select the ad type (Image, Video, or Text Card).
4. Fill in the ad details:

Field	Required	Description
Name	Yes	Internal name for identifying this ad
Location	Yes	Which location this ad belongs to
Duration	Yes	How long the ad displays (1–300 seconds)
Active	Yes	Whether this ad is available for use

5. Depending on the ad type:

   • Image: Upload an image file (JPG, PNG, GIF, WebP).
   • Video: Upload a video file (MP4, MOV, AVI). Max 100MB.
   • Text Card: Enter the text content and styling options.

6. Click Save.

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Ad Scheduling

You can schedule ads to display only during specific time periods:

• Start Date/Time — When the ad becomes available for display.
• End Date/Time — When the ad stops displaying.

If no schedule is set, the ad will display whenever its playlist is active. Scheduling is useful for time-limited promotions like happy hour specials or seasonal events.

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Ad Playlists

Ad playlists group multiple ads together for rotation on a screen. When a playlist is assigned to a screen page, the ads within it cycle in order.

Creating a Playlist

1. Navigate to Ad Playlists in the sidebar.
2. Click Add Playlist.
3. Enter a name for the playlist.
4. Click Save.

Managing Playlist Ads

1. Open a playlist for editing.
2. Click Add Ad to add an existing ad to the playlist.
3. Use drag handles or sort controls to reorder ads in the playlist.
4. Click the Remove button to remove an ad from the playlist (the ad itself is not deleted).

Ads play in the order they appear in the playlist. Each ad displays for its configured duration before advancing to the next.

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Assigning Playlists to Screens

Ad playlists are assigned to screens through screen pages:

1. Go to Screens and edit a screen.
2. Add or edit a page.
3. Select an ad playlist for that page.
4. The playlist will rotate alongside the menu board content.

See Screens for more details on page configuration.

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Editing an Ad

1. Go to Ads.
2. Click Edit next to the ad.
3. Update the content, duration, schedule, or media.
4. Click Save.

Note: Changes to ads take effect the next time the screen using that ad's playlist is published.

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Deleting an Ad

1. Go to Ads.
2. Click Delete next to the ad.
3. Confirm the deletion.

The ad will be removed from all playlists it belongs to.

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Tips

• Keep durations reasonable — Image ads of 10–15 seconds work well. Longer durations can cause viewers to lose interest.
• Use scheduling for promotions — Set start and end dates so promotional ads automatically stop displaying when the promotion ends.
• Create separate playlists — Use different playlists for different purposes (e.g., "Happy Hour Promos," "Sponsor Ads") so you can swap them on and off screens easily.